Gannan navel orange is the characteristic brand of Jiangxi agricultural products and the national geographical indication product of China. Gannan navel orange has large yield, wide planting area, high brand value and large export volume.”Belt and Road” is an economic innovation and economic change made by China for the country and the world under the current weak economic environment. Under the new economic development, Gannan navel orange, as an important agricultural product, should actively connect with the “Belt and Road” development strategy, develop its own advantages, and take advantage of this opportunity to further develop the navel orange brand. Gannan navel orange needs to play an advantage to meet the challenge under the new economic environment such as “Belt and Road”. This paper mainly analyzes the export and future development of Gannan navel orange under the new economic environment. The export volume of Gannan navel orange under the background of Belt and Road is suggested.
Ⅰ. Introduction
Ⅱ. Export Status of Gannan Navel Orange
Ⅲ. New Opportunities for the Export of Navel Orange in Southern Jiangxi in the “The Belt and Road”
Ⅳ. Challenges of the Export of Gannan Navel Orange in the New Environment
Ⅴ. Conclusion
References