On China’s Attracting Foreign Tourists with Agricultural Tourism Products

On China’s Attracting Foreign Tourists with Agricultural Tourism Products

Taking China’s rural tourism as a platform and taking advantage of agricultural tourism products to attract foreign tourists can help to realize the green marketing of agricultural tourism products, improve the added value of agricultural tourism products, promote the healthy development of rural economy and seek a new way to solve the Three Rural Issues in China. The paper makes a brief review on the concept and characteristics of agricultural tourism products, makes a data analysis of the foreign tourists’ demands for and consumption characteristics of agricultural tourism products through the questionnaire, and finally, combining with the actual key problems, makes a proposal on the strategies for China’s attracting foreign tourists with agricultural tourism products.