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학술저널

경영전략시뮬레이션게임이 중국대학생 창업교육에 미치는 영향에 관한 연구

A Study on the Business simulation game's influence on Enterprise Education in China

China’s economy has entered upon a new phase after undergoing the rapid development. But more and more social abuses are shown such as the soaring unemployment, the imbalance between supply and demand in the labor market. In order to deal with some uncertain market problems, the corporate takes immature measures to alleviate burdens by means of reducing the cost of raw materials or reducing the number of workers. The corporate didn’t go in for technical renovations or open new markets to create new opportunities. Yet this reality together with the lack of social experience and self-awareness makes the university graduates get lost in the decisions whether to be employed or to be self- employed. The difficulty of landing jobs forces many students to set up their own business. Meanwhile, with the development of computer and network technique, the digital games has entered into the daily life of the youth. Practice shows it is impossible to isolate them from digital games. Therefore a urgent problem is put forward. The problem is to provide high level business strategy games, to give guidance to students on landing jobs or creating jobs, to make up for the shortcomings in modern enterprise education by providing a series of educational business strategy games.

Ⅰ. 경영전략시뮬레이션게임에 관한 중국 내외 연구 동향

Ⅱ. 경영전략게임의 특성 및 창업가 소양과의 관계

Ⅲ. 경영전략게임의 주요 디자인특징

Ⅳ. 전략게임의 특성이 대학생창업요소에 끼치는 영향

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