A Study on the Translation and Digital Communication of Chinese Car Culture Corpus in the Context of Chengdu-Chongqing Twin-city Economic Circle

A Study on the Translation and Digital Communication of Chinese Car Culture Corpus in the Context of Chengdu-Chongqing Twin-city Economic Circle

As the world’s first producer of automobiles, China’s automobile development history epitomizes the struggle of the Chinese nation. Nowadays, China9s car culture does not only include the car itself, but also covers the national sentiment, Chinese culture and Chinese spiritual story behind its brands. However, the lack of foreign propaganda texts of Chinese car culture and foreign dissemination efforts have led to the world’s understanding of China’s car culture remain in a shallow level, and it is not possible to eliminate conflicts and resolve differences through this popular culture. In this paper, we will explore the ways to promote the dissemination of Chinese car culture in the context of the Chengdu-Chongqing Twin-city Economic Circle, in order to enhance the sense of cultural identity and cultural self-confidence of the Chinese people, and then allow the world to recognize Chinese culture.