강원 인제 빙어축제의 관광상품요인 분석과 개선방안 연구

Tourist Product Factor and Improvement Device Research of In Jae Local a Pond Smelt Festival in KangWon Province

The purpose of this study is research the problem and possibility of tourism product about In Jae local event festival in kangwon province. Local event festival is to establish cultural identity in local community and enrich local economy. But Kangwon local festivals have a lot of problems which are insufficiency of festival characteristic, uncertainty of festival theme and purpose consciousness, uniformity of festival program, festival management of leading public servant, concentration of festival period, small festival finance, insufficiency of independent management and festival expert, deficiency of festival tourism resource and the poverty of festival of festival policy. In this local situation, In Jae a pond smelt festival has established korean representative tourism festival in a short period. Therefore, the purpose of this article is to compare with other kangwon district and research some problems and improvements in In Jae county.