한국 대도시의 일본어 간판언어에 나타나는 언어경관

Language Landscape in Japanese Signboard Language of Large Cities in Korea

本研究は2つの領域に分けて調査し分析した。第一の領域は看板言語に関する実態調査で、全国7つの大都市の日本語の看板(和食堂)を語種別、表記形態別に分析した。このような方式で分析した結果、日本語の看板言語の文字別表記形態で計18個の類型が出現し、①ハングル②ハングル+漢字③ひらがな④ハングル+ひらがな⑤ハングル+ローマ字の順で高く現れた。二番目の領域は日本語の看板に対する意識調査で、大学生と中年層を対象に調査を実施した。主な結果は次の通りである。(1)市内の飲食店や建物などで平仮名、カタカナで書かれている看板を見る時、拒否感があるという回答が中年層の場合69.4%で、大学生(49.3%)と比べて日本語の看板に対する拒否感が大きいことが分かった。(2)街の日本語の看板は今後どのように変わるべきかについての調査の結果、大学生と中年層の両方が日本語とハングルの併記を好むことが分かった。(3)日本語の看板は世代を問わず国際的で高価に見え、グルメに見える共通したイメージを持っており、これと共に中年層には若く見えるイメージもまた上位圏を占めていることが分かった。

The present study is composed of two distinct surveys. The first rea is a fact- finding survey of signboard language, and Japanese signboards (Japanese restaurants) in seven large cities nationwide were analyzed in terms of language types and notation types. As a result of the analysis, a total of 18 types appeared in the form of character-specific notation of Japanese signboard language. 1.) Korean, 2.) Korean + Chinese characters, 3.) Korean + Hiragana, 4.) Korean + Chinese + Hiragana, and 5.) Korean + Roman characters, in the order of frequency. The second area is a consciousness survey of Japanese signboards, which conducted a survey of college students and middle-aged people. The main results are as follows: (1) When looking at signs written in hiragana or katakana at restaurants and buildings in the cities, 69.4% of middle-aged people said they were reluctant to the signboards written in Japanese, a rather high proportion compared to the proportion of college students (49.3%). (2) Based on the questions about how Japanese signs on the streets should change in the future, it was found that both college students and middle-aged people prefer signboards written in both Japanese and Korean. (3) Japanese signboards commonly evoke several images such as ‘international’, ‘expensive’, and ‘delicious’, regardless of generation, and the image of ‘looking young’ is predominant in the middle-aged group.