Trends and Hot Topics in Research on the Digital Cultural Industry in China

Trends and Hot Topics in Research on the Digital Cultural Industry in China

[Background]China's digital cultural industry has developed rapidly in recent years. Domestic scholars have also conducted a lot of research on it from the definition, development format, and theoretical level. However, it is urgent to clarify its research trends and hot spots to guide future research directions. [Objective]This study analyzes the hot trend of research on China's digital cultural industry to grasp the direction of digital cultural industry development. [Methods]Based on literature research, the author systematically combs and reviews previous related research and explores the current development status and future development trends of China's digital cultural industry through a speculative method. [Results]Through a systematic literature review, it can be found that in the previous research of domestic scholars on China's digital culture, a single analysis of the industry is conducted, which provides a deep research foundation for the definition of the concepts of cultural industry, digital cultural industry, and digital content consumption. However, there are still deficiencies in research methods and research content. [Conclusion]In subsequent research, innovative research methods can focus on integrating the digital cultural industry and technology and the hot trends of the digital cultural content consumption market.

【背景】中国数字文化产业近年来发展迅速，国内学者也对其从定义、发展业态及理论层面进行了大量研究，但是亟需理清其研究趋势及热点，以指引未来的研究方向。【目的】对中国数字文化产业研究进行热点趋势分析，以期把握数字文化产业发展的方向。【方法】笔者在文献研究的基础上对过往有关研究进行系统梳理和回顾，通过思辨的方法探讨中国数字文化产业发展现状及未来发展趋势。【结果】通过系统的文献回顾，可以发现目前中国数字文化国内学者的先行研究中，在对行业进行单一的分析，为研究在对于文化产业、数字文化产业及数字内容消费的概念界定方面提供了深厚的研究根基，但是在研究方法、研究内容层面还存在不足。【结论】在后续的研究中可以创新研究方法，聚焦数字文化产业和科技的融合以及数字文化内容消费市场的热点趋势。