Alienated Representation, Generation Logic and Transcendence Path of Digital Labor under the Platform Economy

Alienated Representation, Generation Logic and Transcendence Path of Digital Labor under the Platform Economy

Against the backdrop of the rapid development of digital technology, digital labor and platform economy are showing a good development trend.As an important carrier of digital economy, platform economy undoubtedly contains huge potential to promote high-quality economic development and the liberation of human society. However, with the “marriage” of digital technology and platform capital logic, digital labor in the platform economy has become more hidden, thorough and comprehensive in its alienated state. Starting from the logic of the emergence of digital labor alienation in the platform, there are effective ways include abandoning the logic of digital capital, realizing general data sharing, adhering to the people-centered position, highlighting the status of labor subjects, standardizing the application of digital technology, and reconstructing digital production relations, which are proposed to abandon digital labor alienation and explore the liberation of the working class in the digital era under the background of the new economy.

在数字技术快速发展的背景下，数字劳动和平台经济都呈现出良好的发展态势。平台经济作为数字经济的重要载体，毫无疑问蕴含着推动经济高质量发展和人类社会解放的巨大潜力，但在数字技术与平台资本逻辑的“联姻”下，平台经济中的数字劳动呈现了更为隐蔽、彻底、全面的异化状态。从平台中数字劳动异化出场逻辑出发，摒弃数字资本逻辑、实现一般数据共享，坚持人民中心立场、彰显劳动主体地位，规范数字技术应用、重构数字生产关系，是在新经济背景下扬弃数字劳动异化和探索数字时代工人阶级解放的有效途径。