디지털 플랫폼을 활용한 시민 데이터 수집 및 커뮤니티 매핑의 지속적 사용 의도에 관한 연구

Study on the Sustainable Usage Intention of Citizen Data Collection Community Mapping Based on Digital Platforms

This study aims to enhance the continuous utilization of community mapping by structurally understanding the intentions behind its ongoing use and the impacts related to it, grounded in prior research. By analyzing existing community mapping cases through literature studies on community mapping, this research identifies the characteristics of community mapping that motivate its sustained use. Moreover, based on the Uses and Gratifications Theory and the Participatory Communication Model (PCM), this study proposes a research model to investigate the factors influencing the intention to continue using community mapping. Unlike previous studies, which primarily focused on developing and applying community mapping processes for case studies, this research not only develops and applies a community mapping process but also aims to apply the findings related to the intention of continued use in future community mapping activity processes for sustained engagement.