浅析融媒体视阈下高校思想政治教育应具备的关键要素

An Analysis of the Key Elements of Ideological and Political Education in Universities from the Perspective of Integrated Media

abstract Integrated media is a new type of media that is highly integrated, supported by internet technology, by integrating different media forms, thereby greatly improving the effectiveness of information dissemination. This article attempts to analyze the characteristics of integrated media and its dissemination, explore the key elements that should be possessed by ideological and political education in universities from the perspective of integrated media, and provide ideas for the better development of ideological and political education in universities in the new era.

习近平总书记在全国高校思想政治工作会议上强调，做好高校思想政治工作，要因事而化、因时而进、因势而新。融媒体是以互联网技术为支撑，通过融合不同的媒介形态，构建出一个具有高度融合性的新型媒介，从而大幅度地提高信息传播的有效性。本文尝试通过分析融媒体及其传播特点，探究融媒体视阈下高校思想政治教育应具备的关键要素，从而为新时代高校思想政治教育工作的更好开展提供思路。