Structural Relationship between Information Attributes, System Quality, Satisfaction, and Intention to Use of Airbnb: Information System Success Model Approach

Purpose: This study aims to investigate the structural relationship between information attributes, system quality, satisfaction, and intention to use in the context of Airbnb. Design/methodology/approach: The information attributes considered are price, facility, and location. The theoretical foundation of this research is the information system success model. Findings: Maximum likelihood-based structural equation modeling was employed to test the research hypotheses. The findings indicate that price information and location information have a positive impact on intention to use. Additionally, system quality positively influences satisfaction, which in turn is positively associated with intention to use. Research limitations/implications: This research contributes to the literature by demonstrating the explanatory power of the information system success model in the context of Airbnb. Originality/value: This study provide valuable user data that can serve as a benchmark for enhancing business systems by incorporating deep learning techniques for artificial intelligence systems.