유리 마감 건축물 기반 미디어아트 콘텐츠 설계 전략

Design Strategies for Media Art Content on Glass-Surfaced Architecture

This study proposes strategies for projecting media art onto glass-surfaced architecture, addressing challenges such as transparency, reflection, and visibility. Using the Aqua Art Overpass in Seoul as a case study, the research compares glass and opaque surfaces through mock-ups and luminance simulations. By applying high-lumen projectors, special films, and content adjustments, the study demonstrates that glass facades can effectively serve as dynamic media surfaces. The findings highlight the visual and spatial potential of glass in urban environments, offering practical insights for future applications in architectural media art.