대만 대학생의 한국어 학습 동기 요인 분석

Motivational Factors Influencing Korean Language Learning among University Students in Taiwan

In recent years, the demand for Korean language learning in Taiwan has grown rapidly, with 77.8% of four-year universities offering Korean general education courses. This study surveyed 228 Taiwanese university students to examine their Korean-learning motivation and academic self-concept. Using SPSS 29, reliability tests and exploratory factor analysis verified construct validity, t-tests and ANOVA compared group differences, and correlation and regression analyses identified predictors. Results showed that intrinsic motivation was the strongest factor (M=3.61, SD=0.45), followed by utilitarian (M=2.96, SD=0.69) and instrumental motivation (M=2.32, SD=0.80). Academic ability self-concept significantly predicted intrinsic motivation (β=.519, p<.001) and utilitarian motivation (β=.302, p<.01), exceeding the effect of academic achievement self-concept. These findings highlight the importance of enhancing learners’ self-efficacy and integrating practical, culture-based activities to sustain motivation in Korean language programs.