Objectives: The purpose of this study was to analyze the relative search popularity of obesity, diet, anti-obesity medications, herbal medicine, and supplements and the correlation between each search term. Methods: Keyword searches were conducted using Naver Data Lab, extracting results for obesity-related interventions and individual medications from January 2016 to September 2024, with popularity scores from 0 to 100. Search strategy 1 focused on public interest changes in ‘dietary medicine’, ‘dietary herbal medicine,’ and ‘dietary supplements,’ while strategy 2 examined individual anti-obesity treatments such as Xenical, Saxenda, Qsymia, and Wegovy. Results: In the time-based analysis, the relative search volume (RSV) for ‘diet’ was the highest, and the RSV for ‘dietary herbal medicine’ was low or similar to the RSV for ‘dietary medicine’ and ‘diet supplements’ since June 2016. Overall, the intervention group showed a higher positive correlation with ‘diet’ than with ‘obesity’. Among individual anti-obesity treatments, the RSV for ‘Saxenda’ ranked high after increasing in the first half of 2018, and the RSV for ‘Wegovy’ showed an explosive increase in October 2023 and September 2024. By gender, the RSV for ‘dietary herbal medicine’ showed a positive correlation with ‘diet’ and ‘obesity’ in women. The young generation showed a strong positive correlation between ‘dietary herbal medicine’ and ‘diet’. Conclusions: The results of this study enable an understanding of public interest in obesity, diet, anti-obesity medications, dietary herbal medicine, and dietary supplements. It can also serve as the basis for recognizing the need to promote Korean medicine for obesity treatments.
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